Friday, July 17, 2009

Converse Wade 4 MIA: D-Wade to Nike?

Last season, NBA superstar and champion, Dwyane Wade, was seldom seen rocking his Wade 4's by Converse on the court. Apparently, Wade has recently cleared up that issue, making it known he plans to jump to the Nike Jumpman line as part of the Team Jordan family. Wade, a Chicago native, will now be on board with other superstars in Jordan's team and the Nike brand including Richard Hamilton, Carmelo Anthony, Lebron James (who has his own line), and Kobe Bryant.

Wade cites the fact that he doesn't know how good Converse will do in the basketball market, and it seemed the company didn't quite know what to did with him. They previously had the Flash campaigns but not much else. Comparing it to Nike's clever marketing for such pieces as "The Lebrons" and the "MVPuppets with Lebron and Kobe", Wade made the logical choice to sign with the top brand for ballers. Wade's T-Mobile commercials with Charles Barkley have also been amongst some of the best made and funniest basketball ads around.

It was reported from from Miami that Wade wore a pair of Converse sneakers at Zo's Summer Groove basketball game this past Sunday, but that may be the last time he's seen doing so.

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